Creating Your Site With Visitors And Search Engines In Mind

April 15th, 2010 No Comments   Posted in SEO

New Google Favicon High ResolutionIn this article we’ll cover meta tags, content creation principles along with outsourcing as well as site structure and navigation. All of these are important for your web site no matter what niche you’re in or what products or services you provide, so let’s get started.

Once you have chosen the keywords you intend to target for your site you will want to make sure to have those keywords in you title, meta description and headlines. This goes for each page of your site. Now let’s take a look at creating the content that will be published to your site.

Creating SEO friendly content is not really some mystical process but simply writing good quality content while making sure that it has plenty of relevant and related keywords sprinkled thru it. This is quite easy to do seeing as Google is more than happy to tell you what it believes to be the relevant and related keywords are to the ones you are targeting, just use the adwords keyword tool!

Some final thoughts on content creation here. Your content needs to be unique and natural. At one time webmasters could “stuff” their sites with the keywords that they wanted to rank for and it would work, not today. These days not only does it not work but it’s likely to do just the opposite, possibly even getting you site de-indexed, so don’t do it. Another reason not to create content of this type is because it is not appealing to your visitors. If your visitors don’t find the content on your site readable they’re going to hit the back button and be gone. If your visitors don’t stay on your site what good is it to get the traffic to begin with?

If creating all this content seems a bit overwhelming for you don’t worry. This can easily be handled by a ghost writer and it doesn’t have to cost you a fortune either. There are plenty of places on the internet where you can outsource your content creation for as little as $5 an article. Whenever outsourcing content though, be sure to proof the copy to make sure it is up to snuff as far as quality goes.

In this last section let’s talk about how to make your site easy to use by both visitors and the search engines alike. When anyone visits a web site they want to be able to find what they looking for quickly so make your site navigation simple and straight forward. If your potential customer has to work too hard to find the information they want they’re going to leave and look for it elsewhere.

As for the search engines make sure your web site has an XML Site-map. This will give them all the information they need about your site in one place, just make sure that you update it whenever you ad new content.

Let’s review: use your keywords in the meta tags and headlines of your web site and LSI keywords throughout the content. Use useful content that will appeal to your visitors and the search engines as well. Make your site easy to navigate for the search engines and humans as well. If you follow these guidelines you are sure to make you site a huge success.

Incoming search terms for the article:


Tags: keyword, SEO

Google Keyword Show Some Number Now

July 14th, 2008 No Comments   Posted in Google

Nice improvement from Google Keyword Tool. Now you can see number of search for each keyword. This feature is very helpful when conduct keyword research with google.

How to see number of search.

Go to Adword Keyword Tool and login with your google account.

Do your keyword research. Activate “Show All Column” to see all detail result.

Keyword Resaerch Option

Nice new development. It’s make easier to do keyword research with Google.

Google Keyword result

Next you can combine the search result with more advance keyword tool like WordTracker or KeywordCountry.

Incoming search terms for the article:


Tags: Google, keyword

 
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